Follow Hollow Follow Hollow

The Magic of Alpaca

Two years of real-world testing made it clear: alpaca outperformed every other option for comfort and performance.

Only the Best Fiber Makes the Cut

ethically sourced in the high altitudes of peru
Follow Hollow
Follow Hollow

Precision in
Every knit

Crafted in the USA with time-proven techniques to deliver the best socks you will ever wear.

Only the Best Fiber Makes the Cut

ethically sourced in the high altitudes of peru
Follow Hollow
Follow Hollow

Precision in
Every knit

Crafted in the USA with time-proven techniques to deliver the best socks you will ever wear.

2018

The Discovery

Between the gym, the office and the trails, the performance socks we had always counted on simply stopped keeping up. So we took it on ourselves to find something better — and found the magic of alpaca fiber.

2020

The Research

Two full years went into researching and testing where to source alpaca fiber, which type of fiber works best, and how to turn that fiber into performance socks you can rely on.

2023

The Result

Today we deliver dependable performance socks made with our own alpaca fiber blend to adventurers all over the country, keeping feet dry and comfortable wherever they go.

WHAT BETTER REALLY MEANS

Temperature regulating
Breathable and light
Soft alpaca fiber
Moisture wicking
Odor resistant

TEMPERATURE REGULATING

Each alpaca fiber carries a semi-hollow core that works like built-in insulation, holding warm air close when the temperature drops and letting heat escape when it climbs.

Where synthetics tend to run hot and wool can feel stifling, alpaca adjusts to whatever is around you — ideal for unpredictable weather, long workdays or seasons in transition.

BREATHABLE & LIGHT

Alpaca fiber is light and breathable by nature, so it adjusts to any temperature and keeps you comfortable even when conditions turn harsh.

soft alpaca fiber

The fiber is naturally smooth and has a lower scale structure — none of the coarse, itchy feel that comes with wool.

It also carries no lanolin (the greasy coating found in sheep's wool), which makes it hypoallergenic and a good match for sensitive skin.

moisture wicking

Alpaca pushes moisture away thanks to a low absorption rate — around 8%, against wool's 30% and cotton's 60%. Sweat is drawn off your feet and released into the air before it can soak in.

The outcome? Socks that stay drier, resist blisters and remain comfortable — on a rainy hike or across a 14+ hour shift.

Odor Resistant

Synthetic socks hold on to moisture and smell over time; alpaca fiber makes bacterial growth difficult, cutting off the main source of foot odor and keeping you fresher for longer.

WHAT BETTER REALLY MEANS

Temperature regulating
Breathable and light
Soft alpaca fiber
Moisture wicking
Odor resistant

Each alpaca fiber carries a semi-hollow core that works like built-in insulation, holding warm air close when the temperature drops and letting heat escape when it climbs.

Where synthetics tend to run hot and wool can feel stifling, alpaca adjusts to whatever is around you — ideal for unpredictable weather, long workdays or seasons in transition.

Alpaca fiber is light and breathable by nature, so it adjusts to any temperature and keeps you comfortable even when conditions turn harsh.

The fiber is naturally smooth and has a lower scale structure — none of the coarse, itchy feel that comes with wool.

It also carries no lanolin (the greasy coating found in sheep's wool), which makes it hypoallergenic and a good match for sensitive skin.

Alpaca pushes moisture away thanks to a low absorption rate — around 8%, against wool's 30% and cotton's 60%. Sweat is drawn off your feet and released into the air before it can soak in.

The outcome? Socks that stay drier, resist blisters and remain comfortable — on a rainy hike or across a 14+ hour shift.

Synthetic socks hold on to moisture and smell over time; alpaca fiber makes bacterial growth difficult, cutting off the main source of foot odor and keeping you fresher for longer.

Temperature Regulating
Temperature Regulating
Breathable & Light
Breathable & Light
Super Soft
Super Soft
Moisture Wicking
Moisture Wicking
Odor Resistant
Odor Resistant
Temperature Regulating
Temperature Regulating
Breathable & Light
Breathable & Light
Super Soft
Super Soft
Moisture Wicking
Moisture Wicking
Odor Resistant
Odor Resistant

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